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U.S. Travel Association’s IPW is the travel industry's premier international marketplace and is the largest generator of Visit USA travel - it is NOT a typical trade show. In just three days of intensive pre-scheduled business appointments, more than 1,000 U.S. travel organizations from every region of the USA (representing all industry category components) and more than 1,200 international and domestic buyers from more than 70 countries conduct business negotiations that result in the generation of more than $4.7 billion in future Visit USA travel. At IPW, buyers and sellers are able to conduct business that would otherwise be generated only through an exhaustive number of around-the-world trips.
View the Orientation Manual to help ensure that you make the most out of every minute at U.S. Travel's IPW.
Business or Business Casual during show hours. Casual for evening events.
No. As the evening events are still considered a networking opportunity, no guests are allowed.
No. If you are a registered delegate, the evening events are included in your registration fee.
If you have attended IPW in the past, you should have received an email with your Organization Number and Password for use when registering online. If you forgot your login codes or did not receive them, complete the Login Code Request form.
Visit www.ustravel.org/member-services/benefits-of-membership for information on membership. The Membership Resource Guide and the Premier Resource Guide outline benefits and fees of various levels of membership. If you have a membership-related questions, email Judith Harris, senior director of membership.


Yes, we offer day passes to registered booth-holding companies (not shared booth partners). You can purchase these one day registrations in the online shopping cart.
Qualified buyers of USA travel products and services are eligible to register for IPW by invitation only. The International Advisory Committee (IAC) Chairs for each of our 70+ participating countries will send U. S. Travel's invitations to international buyers in October, along with an email including your login codes for company and individual registration. All registrations are subject to approval by the IAC Chairs and U.S. Travel Association.


The International Buyer registration fee includes:

  • A discount on round trip airfare to Host City (subject to availability)
  • Round trip airport/hotel transfers in Host City and group ground transportation between function sites
  • All meals and related functions which are an official part of IPW
  • Sightseeing tours and post-familiarization tours (small fee may apply for post-FAM tours)
  • Year-long company listing on ipw.com and online access to all U.S. suppliers

In addition to the above benefits, U.S. Travel will provide:

  • Lodging at your assigned delegation hotel for the five (5) nights – Saturday through Wednesday (room & tax only), with checkout on Thursday
International journalists who cover and write about USA travel destinations, products, and service are eligible to register by invitation and approval from the International Advisory Committee Chair (IAC) in their country and U.S. Travel Association.
A limited number of registrations are available for U.S. journalists interested in attending IPW. Email Cathy Keefe, Manager of Media Relations, for more information.
No. Each registered delegate must pay the individual registration fee. (Note: eligible Board Level Member companies receive three (3) complimentary registrations.)
Exhibitors may register up to three delegates per 10'x10' booth space. Thus, single booth holders may register up to three staff; double booth holders up to six staff; and triple booth holders up to nine staff.
The designated Key Contact for an exhibiting company can register additional delegates or purchase additional Booth Share Occupant registrations (as well as make changes to existing registrations) through the online shopping cart.
  • Saturday: 8:00 a.m. – 5:30 p.m.
  • Sunday: 8:00 a.m. – 5:30 p.m.
  • Monday: 7:30 a.m. - 1:00 p.m.
  • Tuesday: 8:00 a.m. - 1:00 p.m.
  • Wednesday: 8:00 a.m. - 1:00 p.m.

U.S. supplier delegate registrations and registration changes will be accepted on-site, but must be submitted by the Key Contact for the booth. Other delegates in the booth must go through their Key Contact to make on-site registration additions and changes. The Key Contact may also purchase the following U.S. supplier one-day badges on-site: Monday, Tuesday, Wednesday, Marketing Delegate, and PR Monday badges. (Note: must have already purchased the Media Marketplace table to purchase a PR badge – limit 2 PR badges per company).

Partner marketing registrations may be purchased on-site at the current exhibitor delegate rate with a maximum of three (3) badges per booth.

No on-site registrations will be accepted for buyers, international journalists, broadcast media, U.S. commercial service, or international airline representatives. Registration credentials (badges and appointment schedules) must be picked up by the registered delegate.


Go to "Update My Profile" and enter your Organization Number and Password. Make any changes or additions and click submit.
IPW is the travel industry's premier international marketplace for transacting Visit USA business. In just three days of intensive twenty minute business appointments, more than 1,000 USA travel suppliers from every region of the USA, and representing all industry category components, and more than 1,200 international and domestic buyers from 70+ countries conduct business negotiations during pre-scheduled business appointments.

ipw.com is a business-to-business website that is available 24 hours a day, 365 days a year to IPW participants. ipw.com allows U.S. travel suppliers and international and domestic buyers to conduct business all day, every day. Suppliers and buyers can use the ipw.com search engine to locate organizations that meet their specific business needs and send targeted emails to those participants who meet their business criteria.
The search form has many categories, each with many checkbox options. Selecting more options within a single category will return more results because the search engine will show organizations with ANY of those options. Selecting from multiple categories will narrow your results because the search engine will only show organizations that have ANY of your selections from category 1 AND any of your selections from category 2. To get fewer results, select fewer options within a category, and select an option in another category to narrow it further.
You will not get any results from your search if you did not enter any search criteria, or if you entered too many criteria options. Selecting from multiple categories will narrow your results -- too many selections will result in no results -- because the search engine will only show organizations that have ANY of your selections from category 1 AND any of your selections from category 2. To widen your search, select options in fewer categories.

Exhibitor Booths

No. This is an appointment based show and exhibitors are required to occupy booth space in order to meet with buyers.
  • Draped (white) 10' back wall and 42" side rails
  • Sign with company name and booth number
  • Complimentary booth package, which includes a draped (white) 4' table, 2 white folding chairs and wastebasket. (Optional Package Form from the Online Exhibitor Services Manual must be submitted to receive this package.)
  • Saturday: 8:00 a.m. – 5:00 p.m.
  • Sunday: 8:00 a.m. – 5:00 p.m.
  • Monday: 7:00 a.m. - 8:00 a.m.

(Show hours are: Monday, 8:30 a.m. – 5:05 p.m.; Tuesday, 8:30 a.m. – 5:50 p.m.; and Wednesday, 8:30 a.m. – 4:00 p.m.)
Certain booth-holding organizations such as non-profit associations (e.g., state tourism offices and CVBs) and for-profit parent companies such as hotel chains (e.g., Hilton Hotels Corporation, Marriott International, etc.) are eligible to share their booth with other individuals from organizations that are members of those associations, or subsidiaries and franchises of those for-profit companies. There is a fee for the Booth Share Option. All individuals registered as part of a Booth Share must pay the individual Shared Booth Occupant registration fee. Learn more.
  • An individual contact listing for the booth share organization will appear in the Delegate Registry under the primary organization's booth listing, including organization name, delegates' name, title, address, phone, fax, website, and email address
  • An organization listing in the Exhibitor section of the Official Program
  • The booth share organization's name, city and state will be printed on the delegates' badges instead of booth holder name
  • A contact listing for the booth share organization will appear on ipw.com under the booth holder's organization listing
This option allows exhibitors with multiple adjacent booths to combine their appointment schedules to be part of a "Scheduling Group," which prevents a buyer from being scheduled for more than one (1) appointment with this group. Each organization within the Scheduling Group must add the Multiple Booth Scheduling Option to its shopping cart during the registration process AND submit the Multiple Booth Scheduling Option form.
When all of the booths have been assigned and entered into the database, the Key Contact will receive an email with their booth assignment and Appointment Scheduling Instructions (in late March).
No. They are prohibited on the show floor.
In late March, we will email booth assignments to all exhibitor Key Contacts along with a link to the interactive floor plan.
Based on the region you designated and any requests you specified when you registered online, it was the best location available at the time of assigning space.
It is a Contractor that the exhibitor designates to install and dismantle their booth. They are used in place of U.S. Travel Association’s official Contractor, Freeman. (Note: All exhibitors using Exhibitor Appointed Contractors (EACs) must submit their completed Exhibitor Appointed Contractor Form and related certificates of insurance by the deadline date posted on the Key Dates and Deadlines.) Learn more.
Yes, if no tools are required to do so. If any kind of tools are required, you must use U.S. Travel Association’s official Contractor or appoint your own.
Yes, if it can be hand-carried it can be brought in through the front doors. If it is brought in through the freight doors, it must be delivered to your booth using Freeman's labor.
In late March, we will post exhibitor services resources online and email all exhibitor Key Contacts the link to Freeman's online Exhibitor Services site.
Yes, if you do not have your own. Per the Brand USA Marketplace Hall Rules and Regulations, all booths must be fully carpeted.


In late February, we will notify all exhibitor Key Contacts and buyers via email when the Appointment Scheduling system is open. You can then login to the site using your organization number and password and start building your list. You can go to ipw.com prior to this however, and start requesting appointments.

There are a total of 44 appointment slots. For international and domestic buyers, each delegate can have up to 44 pre-scheduled appointments.

For exhibitors, it depends on the booth size:

  • 44 for a single booth;
  • 88 for a double booth; and
  • 132 for a triple booth.
This option is for exhibitors only. Purchasing this option allows exhibitors to request, and possibly receive, additional appointments (20 for a single booth; 40 for a double booth; and 60 additional for a triple booth).

Online Appointment Requests are computer-generated according to the following priority matching order:

  1. Mutual international buyer and U. S. supplier requests
  2. International buyer requests
  3. Mutual domestic buyer and U. S. supplier requests
  4. Domestic buyer requests
  5. Up to five (5) U. S. supplier requests
  6. International journalists
  7. Visit USA Committee members/U.S. Commercial Service delegates
  8. Marketing Partners

Use ipw.com to contact the buyers or U.S. suppliers with whom you wish to meet at IPW. Be sure they know you are attending and ask them to request an appointment with you. This will dramatically increase the chance of having an appointment pre-scheduled since priority is given to mutual requests.

There could be numerous reasons, for example:

  • The schedule of the buyer or exhibitor you requested was full.
  • There was no interest from the buyer.
  • Your schedule did not have an open appointment time that matched an open appointment time on that of the buyer or exhibitor you requested.
  • The floor distance was too far for the buyer to travel between appointments.

Once you receive your appointment schedule, you will be able to go back in to ipw.com’s Appointment Scheduling area and manually schedule additional appointments where you have open time slots.