Make Your News Travel the World
U.S. Travel’s IPW is where global travel reporters connect with industry leaders, uncovering stories that shape international tourism. With 500+ international and domestic journalists in attendance, an IPW Press Conference offers an unparalleled opportunity to share major announcements, showcase industry insights and drive media coverage that fuels visitation to the United States.
A 20-minute Press Conference ensures your story is heard, featured in official IPW media programming and attended by top-tier global media.
Press Conference Dates:
IPW Press Conferences will take place on Tuesday, June 17, and Wednesday, June 18, in the mornings during the IPW program.
Fee:
- Engage-level Members – $8,000
- Inform-level Members – $9,500
- Non-Members – $11,000
Staging, basic audio-visual equipment and an on-site tech team are included.
How to Apply
Deadline: Friday, April 4 at 11:59 PM ET
Applications will be reviewed by a committee of U.S. Travel internal and external stakeholders based on newsworthiness, industry impact, media relevance, attendee engagement and overall potential to drive international travel to the United States.
The committee will begin reviewing submissions on March 24 and accept them on a rolling basis until April 4. Submit your application today.
Priority is given to U.S. Travel Engage Members and embargoed announcements.
What Makes a Strong Press Conference?
Newsworthy and Impactful Announcements
- Unveils major tourism initiatives, strategic partnerships, research or industry innovations
- Highlights new attractions, hotel openings, sustainability efforts and destination developments
- Shares exclusive data-driven insights and economic forecasts
Relevant to IPW Media and Attendees
- Aligns with key travel journalism interests
- Features credible industry leaders and experts
- Enhances international and domestic tourism conversations
Strong Visual and Media Engagement Potential
- Incorporates compelling visual elements including videos, renderings, live demonstrations or interactive component
- Offers media engagement moments including Q&A opportunities and one-on-one media interviews
- Provides a media-friendly press kit (fact sheets, photos, key quotes, etc.)
Additional Media Opportunities
(Separate Purchases Available)
- Media Marketplace – Showcase your destination to media in a structured setting
- Online Pressroom – Host your press materials in a digital hub
- Podcast Space – Record and distribute industry insights
- Invite-the-Press Space – Connect directly with key media contacts
Ready to Share Your Story?
- Application portal will be live March 11
- Submission Deadline: Friday, April 4
- Questions? Contact [email protected]
Application Snapshot (For quick reference)
- Organization Name (as it should appear on our website)
- Website URL
- Submitter Contact Information
- Press Conference Overview (3-4 sentences)
- Speaker Names, Titles, Key Messages
- Previous IPW Press Conference Host? (Yes/No, Year)
- Acknowledgements & Authorized Signature