2025 Recap

From powerful appointments to vibrant networking and global media buzz, IPW 2025 brought the world of U.S. travel together for an energizing week of business, idea-sharing and connection.
IPW Chicago Entrance 2025

By the Numbers

IPW 2025 set the stage for connection and commerce, proving once again why it’s the most impactful trade show for inbound U.S. travel.

  • 5,000+ attendees from 60+ countries
  • Nearly 1,800 international and domestic buyers and media professionals covering the event
  • $26 billion in projected future travel to the U.S.

IPW Attendees on Phone

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Chicago Sign Wrigley Field Baseball

National Stories, Global Impact

IPW 2025 wasn’t just attended—it was amplified. From press briefings to immersive experiences, this event drew global media interest that elevated the narrative of U.S. travel.

  • 550+ journalists and influencers on-site
  • Coverage across 30+ countries and top-tier outlets
  • Thousands of stories, features, and posts showcasing U.S. destinations


The result: earned media that turns inspiration into travel.